One of the things that I do every day is to send an e-mail to my list asking them if they have seen my recent post on Building Customer Reputation with a particular Online Review System that I am using. The answer that I get each time is generally a positive one. The cause of this is that the huge majority of people who’ve been in the company for any length of time are now using these systems to help manage their reputations online. The reason why I like Google’s My Business and Birdeye is because I like helping small businesses succeed online. Here is what I said in an earlier article on the matter:
“Even if I can’t personally provide advice, I can definitely pass along good experience. How do I do that? By simply having a great reputation management strategy in place. And by not making any excuses, by admitting when I am wrong, and by giving others the benefit of a doubt.”
Here is another question from another person who has been in operation for a very long time:”If I could only recommend two things to you that would make your company a better place, they would be a Google Places listing and a Google My Business review chance URL.” The answer to this question is simple: both of these are free resources which can be used on the world wide web to promote your business. The problem is, many business owners don’t use them to the fullest extent possible. In cases like this, it might be said that a poor experience is better than no experience at all. The person who was kind enough to post their question asked for help in this area.
I know several people who use Google Places and Google My Business within their reputation management program. They were happy enough to share with me what they have discovered so far. According to them, when they get a customer referral, it’s very important to follow up with them to make sure they are satisfied with the service they receive. But some business owners seem to think that simply because a referral is a good review, it does not necessarily imply anything else. If a person leaves a bad review, you could end up missing a terrific opportunity to get more referrals.
If you would like to use an online customer review system to get more referrals, you need to use it in conjunction with something like Google Places. Some online business owners think that they already have the best reviews and they don’t really need anything else. That may be true in some cases. But what about in cases where there isn’t any such thing as the ideal review? It may be a great idea to use other popular business review sites instead. By doing so, you’re giving your customers the option of leaving their own review on your company or website.
The way which it is possible to use an online reputation management tool such as Google Places is to offer an additional feature that allows people to leave reviews about your company. You can either require visitors to create their own profile or you can simply make it possible for people to leave reviews on your website by installing a nanny website manager service. An internet reputation management tool like this will allow individuals to leave feedback without needing to create a profile. The service will automatically incorporate reviews into your website. You won’t have to do anything. Just accept the fact that people will leave reviews and bear in mind they’re doing this on a voluntary basis.
You will, naturally, want to check into whether your online reputation management system provider offers any additional services. By way of example, some of these business owners offer applications to help businesses manage reviews. While it’s a wonderful piece of software, if it is only available to business owners, it is not likely that many folks will be interested in using it.
So if you’re interested in getting a poor review chance website up and running, make certain that you find a company that provides a good experience regardless of what the circumstance is. Don’t give them false assurances. And make sure that you’re treating every person who comes onto your website with the same respect that you want if they were a customer. That will allow you to have a better experience with each person, which will translate into a more positive business experience for everyone.