One of the things which I do every day is to send an e-mail to my list asking them if they have seen my recent article on Building Client Reputation with a specific Online Review System which I am using. The answer that I get every time is generally a positive one. The reason for this is that the huge majority of those who have been in the business for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I like helping small businesses succeed online. Here is what I said in a previous article on the matter:
“Even if I can not personally provide guidance, I will definitely pass along great experience. How do I do that? By simply having a great reputation management strategy in place. And by not making any excuses, by admitting when I’m wrong, and by giving others the benefit of a doubt.”
Here is another question from another person that has been in operation for a very long time:”If I could only recommend two things to you that would make your company a better place, they would be a Google Places listing and a Google My Business review opportunity URL.” The answer to this question is simple: both of these are free resources which can be used on the Internet to market your company. The problem is, many small business owners don’t utilize them to the fullest extent possible. In cases like this, it could be said that a bad experience is better than no experience in any way. The person who was kind enough to post their question asked for help in this area.
I know several people who use Google Places and Google My Business within the reputation management plan. They were happy enough to share with me what they have discovered so far. According to them, when they get a customer referral, it is extremely important to follow up with them to make sure that they are satisfied with the service they receive. But some business owners seem to think that just because a referral is a fantastic review, it does not necessarily imply anything else. If someone leaves a bad review, you might wind up missing a terrific opportunity to get more referrals.
If you would like to use an online customer review system to get more referrals, you need to use it in conjunction with something like Google Places. Some internet business owners think that they already have the best reviews and they do not really need anything else. That may be true in some cases. But what about in cases where there isn’t any such thing as the perfect review? It may be a great idea to use other popular business review sites instead. By doing so, you’re giving your customers the option of leaving their own review on your company or website.
The way that it is possible to use an online reputation management tool like Google Places is to supply an additional feature that allows people to leave reviews about your company. You can either require visitors to create their own profile or you could simply make it possible for visitors to leave reviews on your site by installing a nanny website manager service. An online reputation management tool such as this will allow people to leave feedback without needing to create a profile. The service will automatically incorporate reviews into your site. You won’t need to do anything. Simply accept the fact that people are going to leave reviews and keep in mind that they are doing this on a voluntary basis.
You will, naturally, want to check into whether your online reputation management system supplier provides any additional services. For instance, some of the business owners provide software to help businesses manage reviews. While it’s a nice bit of software, if it’s only available to business owners, it’s not likely that lots of folks will be interested in using it.
So if you’re interested in getting a bad review chance website up and running, make sure that you find a company that provides a good experience regardless of what the circumstance is. Don’t give them false assurances. And make sure that you’re treating every person who comes onto your site with the same respect that you want if they were a customer. That can help you have a better experience with each individual, which will translate into a more favorable business experience for everyone.