One of the things that I do every day is to send an e-mail to my list asking them if they have seen my recent post on Building Customer Reputation with a particular Online Review System that I am using. The response that I get every time is generally a positive one. The reason for this is that the huge majority of people who’ve been in the business for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I enjoy helping small businesses succeed online. Here’s What I said in an earlier article on the matter:
“Even if I can not personally offer guidance, I can definitely pass along good experience. How do I do that? By simply having a excellent reputation management strategy in place. And by not making any excuses, by admitting when I’m wrong, and by giving others the benefit of a doubt.”
Here is another question from another person who has been in business for quite a long time:”If I could only recommend two things to you that would make your business a better place, they would be a Google Places list and a Google My Business review opportunity URL.” The answer to this question is simple: both of these are free resources that can be used on the Internet to promote your business. The issue is, many business owners don’t utilize them to the fullest extent possible. In this case, it could be said that a poor experience is better than no experience at all. The person who was kind enough to post their question asked for help in this area.
I know several individuals who use Google Places and Google My Business within their reputation management program. They were happy enough to share with me what they have discovered up to now. According to them, when they get a client referral, it’s extremely important to follow up with them to help make sure that they are content with the service they receive. But some business owners seem to think that just as a referral is a good review, it does not necessarily mean anything else. If someone leaves a bad review, you might wind up missing a great opportunity to get more referrals.
If you would like to use an online customer review system to secure more referrals, you need to use it in conjunction with something like Google Places. Some online business owners think that they already have the best reviews and they don’t really need anything else. That may be true in some cases. But what about in cases where there is no such thing as the perfect review? It may be a good idea to use other popular business review websites instead. By doing so, you are giving your clients the option of leaving their own review on your business or website.
The way which it is possible to use an online reputation management tool such as Google Places is to offer an additional feature that allows people to leave reviews about your business. You can either require visitors to create their own profile or you could simply make it possible for visitors to leave reviews on your website by installing a nanny website manager service. An online reputation management tool such as this will allow people to leave feedback without needing to create a profile. The service will automatically integrate reviews into your site. You won’t need to do anything. Just accept the fact that people will leave reviews and keep in mind they’re doing so on a voluntary basis.
You will, naturally, want to check into whether or not your online reputation management system supplier offers any additional services. By way of instance, some of the business owners offer applications to help companies manage reviews. While it’s a wonderful bit of software, if it’s only available to business owners, it’s not probable that many folks will be interested in using it.
So if you’re interested in getting a poor review opportunity website up and running, make certain that you find a company that offers a good experience regardless of what the circumstance is. Don’t give them false assurances. And make sure you’re treating every person who comes onto your website with the same respect that you would if they were a customer. That will allow you to have a better experience with every individual, which will translate into a more positive business experience for everyone.