Reputation Management “Shady”

One of the things which I do every day is to send an e-mail to my list asking them if they have seen my recent post on Building Customer Reputation with a particular Online Review System which I am using. The answer that I get each time is usually a positive one. The reason for this is that the vast majority of those who have been in the business for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I like helping small businesses succeed online. Here is what I said in an earlier post on the matter:

“Even if I can not personally offer guidance, I will definitely pass along good experience. How do I do that? By simply having a great reputation management strategy in place. And by not making any excuses, by admitting when I am wrong, and by giving others the benefit of a doubt.”

Here is another question from another person who has been in business for quite a long time:”If I could only recommend two things to you that would make your business a better place, they would be a Google Places list and a Google My Business review opportunity URL.” The answer to this question is straightforward: both of them are free resources that can be used on the Internet to market your company. The issue is, many small business owners don’t utilize them to the fullest extent possible. In cases like this, it could be said that a bad experience is far better than no experience at all. The person who was kind enough to post their question asked for help in this area.

I know several people who use Google Places and Google My Business as part of their standing management plan. They were happy enough to share with me what they have discovered so far. According to them, when they get a customer referral, it’s very important to follow up with them to help make sure they are satisfied with the service they get. But some business owners appear to think that just as a referral is a fantastic review, it doesn’t necessarily imply anything else. If a person leaves a bad review, you might wind up missing a terrific opportunity to get more referrals.

If you would like to use an online customer review system to secure more referrals, you want to use it in conjunction with something like Google Places. Some internet business owners believe that they already have the best reviews and they do not really need anything else. That may be true in some cases. But what about in circumstances where there isn’t any such thing as the perfect review? It may be a great idea to use other popular business review websites instead. By doing so, you’re giving your customers the option of leaving their own review on your company or website.

The way which it is possible to use an online reputation management tool such as Google Places is to supply an additional feature which allows people to leave reviews about your business. You may either require visitors to create their own profile or you could simply make it possible for people to leave reviews on your site by installing a nanny website manager service. An internet reputation management tool like this will allow individuals to leave feedback without having to create a profile. The service will automatically incorporate reviews into your site. You won’t have to do anything. Just accept the fact that people are going to leave reviews and keep in mind they’re doing so on a voluntary basis.

You will, of course, would like to look into whether or not your online reputation management system supplier offers any additional services. By way of example, some of the business owners offer applications to help companies manage reviews. While it’s a nice bit of software, if it is only available to business owners, it is not likely that many folks will be interested in using it.

So if you’re interested in getting a bad review chance website up and running, be sure that you find a company that offers a fantastic experience regardless of what the situation is. Don’t give them false assurances. And make sure that you’re treating every person who comes onto your site with the same respect that you want if they were a client. That will allow you to have a better experience with every person, which will translate into a more favorable business experience for everyone.