One of the things which I do every day is to send an e-mail to my list asking them if they have seen my recent article on Building Customer Reputation with a specific Online Review System which I am using. The response that I get every time is generally a positive one. The cause of this is that the vast majority of those who have been in the business for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I enjoy helping small businesses succeed online. Here is what I said in an earlier post on the matter:
“Even if I can’t personally offer guidance, I can definitely pass along great experience. How do I do that? By simply having a great reputation management strategy in place. And by not making any excuses, by admitting when I am wrong, and by giving others the benefit of a doubt.”
Here is another question from someone else that has been in operation for quite a long time:”If I could only recommend two things to you that would make your company a better place, they would be a Google Places listing and a Google My Business review opportunity URL.” The answer to this question is straightforward: both of these are free resources which can be used on the world wide web to promote your business. The issue is, many small business owners don’t utilize them to the fullest extent possible. In this case, it could be said that a poor experience is far better than no experience in any way. The man who was kind enough to post their question asked for help in this area.
I know several people who use Google Places and Google My Business as part of the standing management plan. They were happy enough to share with me what they have discovered up to now. According to them, when they get a client referral, it’s extremely important to follow up with them to help make sure that they are content with the service they receive. But some business owners appear to think that simply as a referral is a good review, it does not necessarily imply anything else. If a person leaves a bad review, you might wind up missing a terrific opportunity to get more referrals.
If you want to use an internet customer review system to get more referrals, you need to use it in conjunction with something like Google Places. Some internet business owners think that they already have the best reviews and they do not really need anything else. That may be true in some cases. But what about in circumstances where there isn’t any such thing as the perfect review? It may be a good idea to use other popular business review sites instead. By doing so, you are giving your clients the option of leaving their own review on your company or website.
The way which you can use an online reputation management tool such as Google Places is to offer an additional feature which allows people to leave reviews about your business. You can either require visitors to create their own profile or you can simply make it possible for visitors to leave reviews on your site by installing a nanny website manager service. An internet reputation management tool such as this will allow people to leave feedback without needing to create a profile. The service will automatically incorporate reviews into your site. You won’t need to do anything. Just accept the fact that people are going to leave reviews and keep in mind they’re doing this on a voluntary basis.
You will, of course, would like to check into whether your online reputation management system provider offers any additional services. For instance, some of the business owners provide software to help companies manage reviews. While it’s a nice bit of software, if it is only available to business owners, it’s not likely that lots of people will be interested in using it.
So if you’re interested in getting a poor review opportunity website up and running, make sure that you find an organization that provides a good experience regardless of what the circumstance is. Do not give them false assurances. And ensure you’re treating every person who comes onto your website with the same respect that you want if they were a client. That will allow you to have a better experience with every individual, which will translate into a more favorable business experience for everyone.