One of the things which I do every day is to send an email to my list asking them if they’ve seen my recent article on Building Customer Reputation with a specific Online Review System that I am using. The answer that I get every time is usually a positive one. The reason for this is that the vast majority of those who have been in the company for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I enjoy helping small businesses succeed online. Here is what I said in a previous post on the matter:
“Even if I can’t personally offer advice, I can definitely pass along great experience. How can I do that? By simply having a great reputation management strategy in place. And by not making any excuses, by admitting when I’m wrong, and by giving others the benefit of a doubt.”
This is another question from someone else that has been in operation for quite a long time:”If I could only recommend two things to you that would make your company a better place, they would be a Google Places list and a Google My Business review opportunity URL.” The answer to this question is straightforward: both of them are free resources which can be used on the world wide web to promote your business. The issue is, many small business owners don’t use them to the fullest extent possible. In this case, it could be said that a poor experience is better than no experience at all. The person who was kind enough to post their question asked for help in this area.
I know several individuals who use Google Places and Google My Business as part of the reputation management plan. They were happy enough to share with me what they’ve discovered so far. According to them, when they get a client referral, it’s extremely important to follow up with them to make sure that they are satisfied with the service they receive. But some business owners seem to think that simply as a referral is a fantastic review, it does not necessarily mean anything else. If a person leaves a bad review, you could end up missing a great chance to get more referrals.
If you want to use an online customer review system to get more referrals, you want to use it in conjunction with something like Google Places. Some internet business owners believe that they already have the best reviews and they do not really need anything else. That may be true sometimes. But what about in cases where there is no such thing as the perfect review? It might be a great idea to use other popular business review sites instead. By doing so, you are giving your customers the option of leaving their own review on your business or website.
The way which it is possible to use an online reputation management tool such as Google Places is to supply an additional feature which allows people to leave reviews about your business. You can either require visitors to create their own profile or you could simply make it possible for visitors to leave reviews on your website by installing a nanny website manager service. An online reputation management tool such as this will allow individuals to leave feedback without needing to create a profile. The service will automatically incorporate reviews into your website. You won’t need to do anything. Simply accept the fact that people are going to leave reviews and keep in mind that they are doing this on a voluntary basis.
You will, of course, want to check into whether your online reputation management system supplier offers any additional services. For instance, some of the business owners offer applications to help companies manage reviews. While it’s a nice piece of software, if it is only available to business owners, it is not probable that many folks will be interested in using it.
So if you’re interested in getting a bad review opportunity website up and running, be sure that you find a company that provides a good experience regardless of what the situation is. Do not give them false assurances. And ensure that you’re treating every person who comes onto your site with the same respect that you want if they were a client. That can allow you to have a better experience with each individual, which will translate into a more positive business experience for everyone.