One of the things which I do every day is to send an email to my list asking them if they have seen my recent article on Building Client Reputation with a particular Online Review System that I am using. The answer that I get each time is generally a positive one. The reason for this is that the huge majority of people who’ve been in the business for any length of time are now using these systems to help manage their reputations online. The reason why I like Google’s My Business and Birdeye is because I like helping small businesses succeed online. Here is what I said in a previous post on the matter:
“Even if I can’t personally provide guidance, I will definitely pass along good experience. How can I do that? By simply having a great reputation management plan in place. And by not making any excuses, by admitting when I am wrong, and by giving others the benefit of a doubt.”
This is another question from someone else that has been in operation for a very long time:”If I could only recommend two things to you that would make your company a better place, they would be a Google Places list and a Google My Business review opportunity URL.” The answer to this question is simple: both of these are free resources which can be used on the Internet to market your company. The issue is, many business owners don’t utilize them to the fullest extent possible. In this case, it could be said that a poor experience is better than no experience at all. The person who was kind enough to post their question asked for help in this area.
I know several individuals who use Google Places and Google My Business as part of their standing management plan. They were happy enough to share with me what they’ve discovered so far. According to them, when they get a customer referral, it’s extremely important to follow up with them to make sure they are content with the service they get. But some business owners appear to think that just because a referral is a fantastic review, it doesn’t necessarily mean anything else. If someone leaves a bad review, you could end up missing a terrific chance to get more referrals.
If you would like to use an online customer review system to secure more referrals, you need to use it in conjunction with something like Google Places. Some internet business owners think that they already have the best reviews and they do not really need anything else. That may be true sometimes. But what about in cases where there is no such thing as the perfect review? It might be a good idea to use other popular business review websites instead. By doing so, you’re giving your customers the option of leaving their own review on your company or website.
The way that it is possible to use an online reputation management tool such as Google Places is to offer an additional feature which allows people to leave reviews about your company. You can either require visitors to create their own profile or you can simply make it possible for people to leave reviews on your site by installing a nanny website manager service. An internet reputation management tool such as this will allow people to leave feedback without needing to create a profile. The service will automatically incorporate reviews into your site. You won’t need to do anything. Simply accept the fact that people will leave reviews and keep in mind that they are doing so on a voluntary basis.
You will, naturally, would like to look into whether your online reputation management system provider provides any extra services. For example, some of the business owners offer software to help businesses manage reviews. While it’s a wonderful bit of software, if it is only available to business owners, it is not likely that lots of folks will be interested in using it.
So if you’re interested in getting a bad review opportunity website up and running, be sure that you find an organization that offers a good experience regardless of what the circumstance is. Don’t give them false assurances. And ensure that you’re treating every person who comes onto your website with the exact same respect that you want if they were a client. That will allow you to have a better experience with every person, which will translate into a more favorable business experience for everybody.