One of the things which I do every day is to send an email to my list asking them if they have seen my recent post on Building Customer Reputation with a particular Online Review System that I am using. The answer that I get each time is usually a positive one. The reason for this is that the huge majority of those who have been in the company for any length of time are now using these systems to help manage their reputations online. The reason I like Google’s My Business and Birdeye is because I enjoy helping small businesses succeed online. Here is what I said in an earlier post on the matter:
“Even if I can’t personally offer advice, I can definitely pass along great experience. How do I do that? By simply having a excellent reputation management plan in place. And by not making any excuses, by admitting when I am wrong, and by giving others the benefit of a doubt.”
Here is another question from someone else who has been in operation for quite a long time:”If I could only recommend two things to you that would make your business a better place, they would be a Google Places listing and a Google My Business review opportunity URL.” The answer to this question is straightforward: both of them are free resources which can be used on the world wide web to promote your business. The problem is, many business owners don’t use them to the fullest extent possible. In this case, it could be said that a poor experience is far better than no experience at all. The man who was kind enough to post their question asked for help in this area.
I know several individuals who use Google Places and Google My Business as part of their reputation management program. They were happy enough to share with me what they have discovered so far. According to them, when they get a customer referral, it is very important to follow up with them to make sure that they are satisfied with the service they receive. But some business owners seem to think that just because a referral is a fantastic review, it doesn’t necessarily mean anything else. If a person leaves a bad review, you could end up missing a great chance to get more referrals.
If you would like to use an online customer review system to secure more referrals, you want to use it in conjunction with something like Google Places. Some online business owners think that they already have the best reviews and they do not really need anything else. That may be true in some cases. But what about in circumstances where there isn’t any such thing as the ideal review? It might be a great idea to use other popular business review websites instead. By doing so, you are giving your customers the option of leaving their own review on your company or website.
The way that you can use an online reputation management tool such as Google Places is to supply an additional feature which allows people to leave reviews about your business. You can either require visitors to create their own profile or you can just make it possible for visitors to leave reviews on your site by installing a nanny website manager service. An internet reputation management tool such as this will allow people to leave feedback without having to create a profile. The service will automatically incorporate reviews into your site. You won’t have to do anything. Simply accept the fact that people are going to leave reviews and keep in mind they’re doing this on a voluntary basis.
You will, of course, want to check into whether or not your online reputation management system provider provides any extra services. By way of example, some of the business owners offer software to help businesses manage reviews. While it’s a wonderful piece of software, if it’s only available to business owners, it is not likely that lots of folks will be interested in using it.
So if you’re looking to get a poor review opportunity website up and running, make certain that you find a company that provides a fantastic experience regardless of what the circumstance is. Don’t give them false assurances. And ensure that you’re treating every person who comes onto your site with the exact same respect that you want if they were a customer. That can help you have a better experience with every individual, which will translate into a more favorable business experience for everybody.